Branding
your brand identity,
even stronger
A visual identity that really says who you are and what you do, that’s what you get at Studio Boiler. Bring the assets of your business to the fore with a distinctive corporate identity or strategic revitalisation. Do you feel it? Things are starting to heat up!
What is branding?
Branding is the translation of your company’s values into a strong, clear and coherent visual identity. This is how you evoke a positive image and create a favourable impression among your target audience. That’s why branding is a powerful marketing technique for your company to differentiate yourself from your competition.
Strong branding is essential for making your business a success. For this, it’s important to use the right visual elements and tone-of-voice in all your communications: from your paper ads to your trade show banners to your emails to customers.
Branding is not just about a logo, it’s about creating perceptions.
Branding, isn’t that just getting a new logo designed?
It’s true that a logo is an important part of your branding. But so is your company name. As well as the font and colours in your printed materials. And the visual development of your website. In short: branding is so much more than just a logo for your company.
Looking for a new logo? Feel free to contact us, we’ll be happy to help. But also take a moment to think about what you want to achieve with your branding. We don’t like to settle for half-measures. It’s not as though you can conjure up a delicious meal merely by warming up one ingredient.
Examples of good branding
Our brands are steaming hot. Get inspired by our previous projects. But beware: it could be contagious. Before you know it, your brand identity will be in the spotlight as well. Want to bet on it?
The benefits of branding
Why branding is important
Branding is a long-term marketing strategy that will yield valuable results for you. Turn up the heat with Studio Boiler and enjoy these benefits:
- Your stronger brand exudes more confidence.
- Your target audience recognises your products and services faster.
- Higher brand awareness gives your consumers a greater assurance of quality and service.
- Bigger sales: customers pay more for brands than for products.
- Customers become ambassadors, which facilitates the launch of new products or services.
Types of branding
The relationship between a brand and its target audience is just one of many types of branding. Studio Boiler is also happy to help you with employer branding, internal branding, corporate branding, product branding and personal branding. Already discovered the type of branding that’s perfect for you? Let us know! We will help you streamline all your efforts.
Corporate and product branding
Employer branding
Also known as employment branding, this is focused on building a strong brand as an employer to retain current employees and attract new talent. For an employer branding audit, we refer you to our partner, while for the branding part, we are the perfect partner.
Personal branding
As a professional, you work on your own development so that you can market yourself, with all your unique characteristics, as a brand.
Your branding, in good hands
at Studio Boiler
No one knows your business as well as you do. But this is not always an advantage. For successful branding, it may be better to bring in an objective outsider. Someone with whom you can communicate smoothly, who has creative and technical knowledge and who respects agreements and deadlines. Coincidentally, the very reasons why our clients love working with us so much.
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Smooth communication
There’s nothing more off-putting than a long radio silence. That’s why we always respond quickly to your questions. No response even after three days? Call the emergency services, because this means something must be seriously wrong. Remember, we’re counting on you!
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Clear flow
From briefing to branding, how do you get there? Simple: go with the Studio Boiler Flow. For you, it provides a clear roadmap, and for us, it’s a way to estimate how much time your new look requires.
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Deadline = deadline
Thanks to our clear workflow, we always meet the deadline. Do we dare claim to usually deliver even before the deadline? Well, the answer to that is ‘Yes’. We’re always on fire!
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Design first
It’s true, everyone calls themselves creative these days. But with us, our endless imagination truly forms the basis of everything we do. We find inspiration in the least obvious places. And that creates sparks!
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Reliable partners
Need copy? Or striking photography? We connect you with the best professionals. In fact, we also engage these professionals to work for us. In this way, we lay the focus exclusively on your design.
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Technical knowledge
Want to get the most out of your branding, from printed materials to window stickers? Naturally! Leave the ordering to us, we know who to go to for what. Don’t forget to ask for our advice about paper and ink as well.
Setting your brand ablaze:
The Studio Boiler Flow
From ‘wild’ ideas to actual development, always within the deadlines. We manage to do this time and again, thanks to Studio Boiler Flow. Discover the four steps we use to tackle your branding needs. And read more about our approach.
Boiler Chat
Mood board and offer
Design o’clock
Looking for more?
Right from the intake, there was a good vibe with Studio Boiler. Astrid had a very clear understanding of what I was looking for and what I didn’t want. She entered into the world of my business and product. The branding process produced a very surprising result, but it was really spot-on. I get compliments every day on the branding of Outside the Corral. I fully recommend Studio Boiler because of their great communication, flexibility and creativity.
Studio Boiler is not just an anonymous firm where you don’t know any of the people. I talked to everyone there and everyone is familiar with my account, which I thought that was fantastic. The way Studio Boiler works ensures that there is still an incredible amount of potential in the design that I can continue to work with further. My design, that’s me. I immediately recognised myself in that. We fine-tuned things a little bit, but it’s still my concept. I really felt that I was in very good hands.
Great collaboration with Studio Boiler while creating my professional website: the team offers a perfect balance between a feel for branding and an expert technical foundation. What’s more, they are well-organised, no-nonsense and communicative. I regularly recommend them to my own clients!
We were working on a project commissioned by the Flemish government. At the end of this process, certain professional publications had to be created in record time, but thanks to the support of Studio Boiler, we were successfully able to do so. They built on our ideas, offered interesting suggestions and managed to incorporate our feedback very quickly. I wholeheartedly recommend them and hope they will want to come on board for the next project as well. Highly recommended!
The extremely good line of communication throughout the process is what makes Studio Boiler stand out for us.
We greatly appreciate how they listen to our needs and pay attention to exactly what our company needs. Prime was looking for a new way to express its identity. Quite early on in the process, we noticed that Studio Boiler had the capacity to be enormously creative and inventive in handling all of our needs.
It’s primarily thanks to the new branding that the market is now aware of Prime’s transformation into Prime Development.
Have we managed to stoke your enthusiasm to its peak?
Branding: your brand identity, even stronger
Branding is more than a logo. At Studio Boiler, your brand gets a visual identity that tells people what it stands for and what you do. Request an introductory meeting now.